New Balance Makes Great Strides with iPad App

New_Balance_News_ArticleLeading sports footwear and clothing manufacturer New Balance has implemented an innovative solution to help customers select the right trainers for their individual running style. The Stride ID iPad app, designed and developed by Compsoft on behalf of New Balance, allows staff to video the customer running on an in-store track, and to annotate and compare videos to help select the right shoe.

According to Jonathan Clarke, International Retail Director of New Balance: “New Balance were looking to elevate the in-store running experience and amplify the product offering with technology. The Stride ID gait analysis app allows customers to see how their legs work when they run and enables the New Balance team to match the right shoes to their movement.”

Jonathan went on to say: “The Compsoft team were a pleasure to work with. Their mobile expertise and attention to detail have ensured that Stride ID delivers a great user experience for customers across the world, amplifying the industry-leading retail experience New Balance is offering.”

The functionality of the app includes:

• One touch video recording of a customer running on the in-store track
• Side-by-side review of two videos, with choice of independent or simultaneous play,  pause and scrubbing
• Ability to graphically annotate paused video to assist gait diagnosis and highlight important areas
• Ability to take screenshots for comparison, which can also be sent to the client
• Recording of statistical details for each customer
• Localization for international use, including translations and different standards of shoe sizing

The Stride ID app has been implemented in a number of outlets as part of a roll-out to approximately 100 New Balance stores around the world which have a specific focus on performance.

Best Large Studio 2015


Compsoft has been voted Best Large Studio at the UK Mobile and App Design Awards for the second consecutive year. The awards, which will be presented on Thursday 10th December in London, recognise the very best in app design, development and innovation.

“Compsoft continue to show excellence in delivering well designed, well engineered app solutions” said Mark Bergin, CEO of App Design Awards organizers Design100. “Their nomination collection showed great quality, making them a clear winner of the Best Large Studio category”.

“On behalf of the Compsoft team I’m once again delighted to see the quality of our design and development services recognized by an independent expert panel” said Mike Massey, Managing Director of Compsoft. “It’s a real privilege to work with such talented, enthusiastic and dedicated people, and every one of them thoroughly deserves this recognition.”

The Best Large Studio category covers companies with 20 or more employees, and the award was granted based on the overall quality of the apps Compsoft submitted. In addition to the Best Large Studio award four Compsoft apps were voted best in their respective categories.

4 Compsoft Apps Strike Gold!


Four apps designed and developed by Compsoft have been voted best in their category at the 2015 UK Mobile and App Design Awards. The awards, which will be presented on Thursday 10th December in London, celebrate the very best in app design, development and innovation.

Compsoft’s winning apps are:

• Rolls-Royce Flight Checklist (Business Tools)
• Akademia Pro (Education)
• MyOngaku (Family)
• Everyday Golf Coach (Home and Living)

“I’m thrilled to see the quality of these apps recognized by the panel” said Daniel Payne, Innovation Director at Compsoft. “It’s also great that the awards reward both the app creators and the app commissioners – our apps are born out of a close collaboration with our clients, and it’s these partnerships that are pivotal to the success of any project.”

Compsoft was also awarded Best Large Studio, recognizing the overall quality of the entries – as well as the winning apps, Compsoft apps were Finalists in five other categories.

Further details on the awards are available at

MyOngaku Live on the App Store


The MyOngaku app for iPhone and iPad is now live on the Apple App Store. The app, designed and developed by Compsoft on behalf of Ongaku Learning, helps violin students and their parents make the most of practice time. MyOngaku enables students to view video demonstrations of specific pieces of music simply by pointing the camera of their iPhone or iPad at their sheet music page. This innovative approach to content delivery provides students and parents easy, on-demand access to guidance they need, at the moment they need it.

A “Suzuki child” who had the privilege of studying under Dr. Shinichi Suzuki – the renowned founder of the Suzuki® Method of music education – and a graduate of the Juilliard School of Music in New York, Dan Dery is a gifted violinist, performer and teacher. He is the inspiration behind MyOngaku and founding partner of Ongaku Learning SA.

A trained Suzuki instructor, Dan enjoys sharing his passion for music with a younger generation based on the philosophy of Dr. Suzuki and the method he pioneered. In this spirit, Dan brought together a diverse and dedicated group of accomplished performers, instrumental teachers, and music enthusiasts to fulfil the MyOngaku vision of creating a practice resource for music learning.

“The Ongaku Learning team believes that music learning should be a rewarding experience,” said Britton Roberts, Brand Director of Ongaku Learning. “With the launch of MyOngaku, we are proud to offer students and their parents a new way to practice and enjoy music learning, and to offer music teachers an aid that will help their students make the most of practice time.”

Britton went on to say: “The team at Compsoft have been fantastic throughout the project. Their knowledge, passion and dedication have enabled us, not only to deliver on our vision, but to create a product that exceeds all our expectations.”

MyOngaku can be downloaded here.

Compsoft Apps Receive Global Recognition


No fewer than four apps designed and developed by Compsoft were voted best in their respective categories at the recent US App Design Awards and Asia App Design Awards – while Compsoft operates solely from the UK, the awards recognize apps that are marketed in each territory.

Winners of the Gold award were:

  • Everyday Golf Coach (US: Home and Living)
  • Formworks (US: Business Platforms)
  • MyOngaku (US: Family)
  • Pixwup (Asia: Best App Startup)

Other award winners included the likes of Google, Nike, American Express, Audi, Capital One and Paypal. A fifth Compsoft app, Displaydata Dynamic Central, was voted a Silver Winner in the Business Operations Category of the US awards.

“To receive four Golds and a Silver from just five entrants has surpassed even our expectations”, said Mike Massey, Managing Director of Compsoft. “While we’re very much a UK company, our customers operate globally. To compete and win against some of the world’s biggest brands is testament both to the great work of the Compsoft team and to the truly exceptional collaborative relationships we have with our customers.”

Compsoft was voted Best Studio at the 2014 UK App Design Awards, and has eight apps shortlisted for the 2015 UK Awards, to be announced on 4th December.

eyeWitness App Featured on BBC News and CNN


The eyeWitness to Atrocities app for Android, designed and developed by Compsoft on behalf of the International Bar Association (IBA), has been the subject of recent BBC News and CNN reports. The app allows users to take photos and videos of human rights abuses and upload them with device metadata, ensuring they’re admissible as evidence.

According to Wendy Betts, eyeWitness Project Director: “The IBA is excited to launch the eyeWitness to Atrocities app to provide citizens a tool to help bring to justice individuals who commit international atrocity crimes.  Compsoft’s skill, innovation, and dedication to the project were integral to transforming the idea behind the app into reality.”

The BBC report includes an interview with Wendy Betts and BBC Technology correspondent Rory Cellan-Jones, and can be viewed online at The CNN report featuring an interview with Mark Ellis, Executive Director of the IBA can be viewed at

The app can be downloaded from the Google Play store at

8 Compsoft Apps Shortlisted for Design Awards!


No fewer than eight apps designed and developed by Compsoft have been shortlisted in their respective categories for the 2015 UK App Design Awards. The shortlisted entries are:

  • Akademia Pro (Education)
  • Displaydata Dynamic Central (Business Operations)
  • Everyday Golf Coach (Lifestyle)
  • Formworks (Business Platforms)
  • iBiker (Community)
  • MyOngaku (Family)
  • Rolls-Royce Flight Checklist (Business Tools)
  • Pixwup (Best App Startup)

“We’re once again delighted to be contending for so many awards”, said Mike Massey, Managing Director of Compsoft. “What’s great about UKADA is that they recognize not only great design and development, but also our customers’ vision – it’s this partnership which results in truly great apps. We had fantastic success at last year’s awards, and the quality of our entries this year is, if anything, even higher.”

The winners will be announced on 4th December, with the awards presented on 11th December.